Mixpanel deep link analytics — connect smart links to product events
Mixpanel deep link analytics starts with reliable install and open events from your smart link campaigns. HighGrow sends attributed deep link clicks, installs, and custom events to Mixpanel via webhooks and SDK integration — so you see which links drive activation, retention, and revenue in your product analytics.
Stream HighGrow attribution events to Mixpanel and tie smart link campaigns to funnel analysis.
mixpanel deep link analytics
HighGrow Dashboard
Why connect HighGrow to Mixpanel
Attributed events in Mixpanel
Map HighGrow smart link UTM parameters and campaign IDs to Mixpanel user profiles and event properties.
Deep link open tracking
See deferred deep link opens and in-app route arrivals as Mixpanel events after install.
Webhook + SDK options
Send server-side events via webhooks or client-side via the HighGrow SDK alongside Mixpanel SDK.
Mixpanel integration features
Webhook pipeline
Configure webhooks to POST attribution events to Mixpanel ingest endpoints.
UTM property mapping
Map utm_source, utm_campaign, and custom link params to Mixpanel properties.
Install → activate funnel
Track smart link click through install to first key action in Mixpanel.
Deferred deep link events
Log when users arrive via deferred deep links after App Store install.
QR scan events
Attribute offline QR scans to Mixpanel user journeys.
ASO keyword bridge
Pass organic keyword context when SDK events include search terms.
Mixpanel deep link analytics FAQ
- How does Mixpanel deep link analytics work with HighGrow?
- HighGrow tracks smart link clicks and installs, then sends attributed events to Mixpanel via webhooks or SDK so you analyze campaign performance in your existing Mixpanel funnels.
- Do I need both HighGrow and Mixpanel SDKs?
- You can use webhooks for server-side event delivery, or combine both SDKs for client-side deep link handling and in-app event tracking.
- Can I track deferred deep links in Mixpanel?
- Yes. HighGrow fires events when deferred deep links deliver the original route after install, with campaign properties attached.
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